As Vice President, Business Development EMEIA, Sofia is responsible for developing and executing the annual sales strategy for the EMEIA division, ensuring alignment with the organisation’s overall objectives. She tracks key performance indicators, implements infrastructure to support the sales function, and strengthens strategic partnerships across the industry.
Sofia has over a decade of experience in business development within the industry.
In her spare time, she prides herself on being a cooking connoisseur and enjoys socialising with friends and family, as well as raising her two daughters.
We asked Sofia..."What is something that people might not know about you?"
"I began my career at SilverDoor in 2009 and returned 16 years later, making it a full circle moment!"
